Category Archive : Tips

wordpress one page website

WordPress One Page Website

In our world of hyper-connectedness, it is becoming ever more important to reach people more efficiently than before. In the past, people had more time to spend browsing online, looking through websites, reading long form content and clicking through multiple tabs. Now, digital consumers are used to having the answers they need instantaneously, and in order to be successful, we need to provide it to them almost before they as for it.

 

Hence, the importance of develop a one page website. Long gone are the days of having a home page, about page, and multiple following pages for all of the things a company was offering or a person wanted to share. In order to reach your target audience, you need to deliver the information immediately in an aesthetically pleasing way, with a clear call to action.

 

In order to have a successful one page website, you need to make sure that when a visitor lands on your page they understand immediately what it is about. The design of your page should be simple, engaging, and should align with the aesthetic that you have set for your company. If you are selling products intended to relieve stress, your design elements should be soft and pale colors. If you are an entertainment company, you should embrace bold colors and bright design elements. You want your customers to feel as if they have just stepped into your store when they land on your page.

 

Luckily, WordPress has made it very easy to find a theme that works for any company. Thankfully, there are themes specifically designed for one-page sites, and it would be a good idea to select one of these themes so that your creation process is that much easier. As you go through the process of choosing a theme, you should make sure your theme includes a page builder, with built-in elements that you will need, such as a contact section. The theme should also have a built-in design for breaking up your page into multiple sections that still flow together smoothly. All one-page site themes should have clear navigation that can help users jump from one part of the page to the next without having to continuously scroll.

 

Once you have a theme, you will want to design your one page site so that it has a clear focus and is appropriate for your audience. You should not include anything that does not have a distinct purpose, even if it looks cool. You should be able to distinguish between the different sections on your site, either by differently colored sections or by headers of different sizes.

 

One-page websites are the best way to reach online audiences, and thankfully they do not take a lot of time to construct. Just be sure that you have a clear goal in mind, and you design your page with your consumer in mind.

open wordpress blog

How to Start a WordPress Blog

WordPress is one of the most attractive, versatile platforms for someone looking to start a blog in 2019. WordPress is currently the 55thmost popular website in the world, and is used to power 32% of all sites on the internet, ranging from personal blogs to business websites. Furthermore, WordPress is very user-friendly, and doesn’t require any coding or technical knowledge to make a great-looking website. Let’s go over the steps needed to get your WordPress blog started up.

  1. Create an Account

Before you start creating your WordPress blog, you’ll first need to register an account. All you have to do is input your email address, create a username, and choose a strong password. If you already have a Google account, then you can simply login to WordPress using that account.

  1. Choose What Kind of Blog You Want to Create

After you create an account, you’ll be presented with a list of options about what you want the focus of your blog to be. This is only meant to serve as a foundation, as you will be able to change the features of your blog later on. There are options to start with a personal blog, a business website, a professional website, or an online store (note that the online store option requires buying a domain name–more on that later). Pick the option that is most applicable for you, as it will help you better shape your blog later on.

  1. Decide on Your Blog’s Central Topic

After selecting your blog’s focus, you will be asked to provide a general topic for your blog. There are a range of preselected topics that you can choose from, but if you don’t see the topic that most applies to what you’re creating, you can type it in yourself. Depending on the topic you select, you will be presented with a suggestion for a theme and page layout. This is essentially a preview of your blog’s initial appearance.

  1. Time to Name Your Blog

Now it’s time to get creative and pick a unique name for your blog. If you struggle with naming things, don’t worry–you can go back to change it at any time. Try to decide on a name that will be most representative of your blog’s identity.

  1. Getting Started on Your Blog’s Style

The next step involves choosing a basic theme to start your blog out with. The four options you’re presented with–modern, sophisticated, professional, and calm–have different fonts, color schemes, and page layouts. While it’s likely that you’ll change the theme later on, you can still choose one that appeals to you the most, or the one you think will be most appropriate for your content. A nice extra touch is that you can preview what your blog will look like on a mobile device.

  1. Decide if You Want a Domain Name

There are a number of benefits to buying a domain name for your blog. If you purchase one, WordPress offers you additional features, and a name helps give your blog its own identity. However, if you don’t want to spend money, you will have to use a free web address, which are often clunky and unattractive. If this is your first time blogging, you might be better off starting with a free plan, and then switching over to a paid one later. Regardless of whether or not you purchase a domain name, you will have to pick an address that’s not already in use.

  1. Finalize Your Information

Once you’re sure that you are satisfied with your setup, you can confirm your settings and officially create your blog! After you’ve verified your email address, you can get started on publishing your first post.

  1. Choosing a Theme

Before making your first post, you should choose a theme that suits your taste. To view the available themes, click “Design” on the navigation bar to the left of the screen, and then click “Themes”. Once you’ve done that, you can pick from a wide selection of free and premium themes. In addition, most of these themes are customizable.

  1. Making Your First Post

Making your first ever blog post is easy! All you have to do is click on the “Write” icon towards the upper right hand corner of the screen, choose a title for your post, and then start writing. When you’re done, just hit publish, and you’ve officially entered the world of blogging with WordPress!

Free traffic sources

The Top 5 Free Traffic Sources That You May Have Overlooked

Whether you’re running a WordPress blog or online storefront, generating web traffic is key to success. It’s a well-known fact that higher levels of site traffic lead directly to higher advertisement revenue and sales numbers. However, figuring out how to generate increases in traffic without expensive marketing tactics can be difficult for any internet entrepreneur.

 

Thankfully, there are many highly effective and totally free traffic sources available to every WordPress user. As the key to successfully applying these free traffic sources is knowing how to get started, we’ve compiled the following guide.

 

Here are the top 5 free traffic sources that you may have overlooked for your WordPress site:

 

#1: Posting Content on Popular Platforms

You have valuable information for your audience, so why not meet them where they are? Find the most popular web platforms for your chosen niche and start engaging potential visitors in meaningful conversation.

 

#2: Share Your Expertise on Quora

If you’ve created a WordPress site on a certain topic, you’re likely an expert in that field. If so, Quora can be a great free traffic source for your site. This platform allows anyone to post questions, which are then answered by subject matter experts like you.

 

#3: Create an E-Book Resource

E-Books are a fantastic and free tool for WordPress users. Since e-books can be published digitally, you don’t have to send anything on production, and you’re free to share it wherever you want. Better yet, e-books can be used as an enticing offer to get visitors to join your site’s membership group or email newsletter, thus providing even more opportunities for increased traffic.

 

#4: Leave Helpful Comments on Reddit, Facebook, and More

Similar to Quora, other large platforms like Reddit and Facebook can serve as useful free traffic sources. Joining various online communities and sharing your insight on different topics can help establish you as an expert. In turn, users familiar with your presence on these platforms will drive traffic to your WordPress site.

 

#5: Develop Your Social Media Presence

If you’re not leveraging the power of social media in 2019, then you’re missing out on tons of free traffic. Focusing on major social media platforms (Twitter, Instagram, and Facebook) will provide an immediate positive impact on your site. Best of all, social media users have a natural tendency to focus on their favorite niche topics. This means that you can accurately and easily target the ideal potential visitors for your unique WordPress site.

 

As we have seen, there are a number of free traffic sources that have the potential to help take your WordPress site to the next level. While it may be tempting to implement each of these free traffic sources at the same time, tackling each option individually will allow for steady traffic growth over time.

 

We suggest picking your favorite free traffic source and getting started today. With a little hard work and effort, you’ll see you’re WordPress traffic numbers start to grow in no time!